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Smile.io

Turn your hard-earned sales into repeat customers

Jan, 10

Fully Remote

Marketing

Worldwide

About

Smile.io

Resources to find a job

Content Marketing Manager

In a world of beeps and clicks, Smile reminds us there is a human on the other side of every screen. We are a globally distributed 50+ person company with employees in Canada, the USA, South America, EMEA, and APAC. Our team has a strong emphasis on cross-cultural and timezone collaboration. We've been recognized as a "Best Place to Work" in Canada and look forward to expanding this on a global scale.

Our team is building the loyalty layer of the internet and currently already powers over 80,000 rewards programs, reaching more than 500 million shoppers. Above everything else we strive to make people happy —from the merchant to their consumer, to our own team (yes, our name really is fitting).

About the Team

The Merchant Experience (MX) Team at Smile is a global team that strives to deliver the best possible customer experience 24/7. Our work is highly collaborative which allows for opportunities to work on projects that grow skills beyond just those required for your day-to-day role. We care deeply about the quality of our interactions with merchants—we truly want to help as many merchants as possible grow their businesses, and we ensure that every experience with our community is as delightful and helpful as possible.

We are looking for an experienced and passionate content and community marketer to drive the content and social funnel that helps educate and connect the Smile community. You will work closely with our Community Manager to build out a consistent (but flexible) content and editorial calendar. You will also coordinate with merchants and internal stakeholders to make that calendar a reality, as well as work with the rest of the MX team on a wide variety of other content and copy-requiring projects.

About You

Our ideal candidate lives for telling stories with a purpose. Whether you’re writing blogs, newsletters, emails, or social content, you are obsessed with crafting compelling stories and customer journeys. We know that the best person for this job isn’t a content-creating robot—we don’t want to hire GPT-3. You love fascinating and empathetic stories, hate content gates, and feel a sense of accomplishment when you’re able to deliver relevant content to readers at just the right time. And, just as important, you know that “going viral” isn’t a real strategy.

What You'll Do:

Own the production of content in existing, revitalized, or brand new formats (blog, newsletter, video, etc.) with input from the Smile team and our distributed skillsets
Work in collaboration with the Community, wider-MX and Product teams, and other internal stakeholders to produce content/copy and ensure consistency across customer touchpoints and channels
Work with partners and guest contributors to create and edit guest content (both contributed to and from Smile)
Utilize design tools to create engaging content and miscellaneous graphics (using templates provided by our design team)
Perform technical SEO maintenance of existing high-value or high-potential value content eg. broken links, broken images, updating metadata
Assist with direct internal and external communications to gather assets and stories for community-focused content
Test, measure, and monitor results - and failure along the way is ok too. If we aren’t failing at some things, we aren’t trying hard enough.

Who You Are:

3-5 years of experience in Community and/or Content Marketing
Excellent communication skills
Ability to work cross-functionally, manage up and down
Ability to thrive and creatively problem solve in ambiguous situations
Experience using Intercom
A strong background in marketing communications, website/email/product copywriting, social media, or digital marketing
Excellent writing, proof-reading, and editing skills
The ability to articulate, determine and measure success
Experience with Figma, Sprout Social, and Ahrefs is an asset
Bonus If You Have:
Ecommerce experience either via your own venture or through past roles
Basic understanding of web technologies (HTML, CSS, JavaScript, APIs)

Our commitment to candidates:

At Smile, we understand that finding a new role is challenging and that self-doubt or imposter syndrome can prevent you from applying to a role, don’t let it! You have a ton to offer and we want you to feel encouraged to apply, even if you don’t check all of the boxes. If you are passionate about eCommerce and helping merchants grow through loyalty and reward, connect with us.

At Smile, we rely on a range of backgrounds, experiences, and ideas. We value diversity, and we’re proud to be an inclusive, equal opportunity workplace. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.