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Impraise

Empowering People to Unleash their Potential

Aug, 11

Remote Possible

Marketing

Netherlands

About

Impraise

Resources to find a job

Content Manager

Job description

With the sudden remote work companies are figuring out how to set their people up for success at work. At Impraise we created multiple products to help people work better together and build successful teams. The HR leaders that we work with are hungry to learn more about how they best design people processes to enable people.

We would like you to join a small fast-moving and very experienced marketing team to help us educate and inspire the HR community, our clients and users about how we can help them enable people to do their best work. You are working together with the Director of Marketing, Growth Hacker and Product Marketeer to reach our audience.

From content creation across channels to crafting compelling stories and ad copy to support campaigns, you’ll manage the voice of Impraise and grow our loyal consumer base. This role will span every facet of our story through the customer journey.

Our ideal candidate is a creative content writer that celebrates clarity in storytelling, understands how to engage different audiences through content, and preferably has experience writing B2B SaaS content.

Responsibilities

Grow the blog to be a lead gen machine driving high quality leads
Create content our audience is looking for and optimize the path to conversion
Accountable for all content marketing initiatives to drive traffic, engagement and leads
Scope, write, and track the effectiveness of bi-weekly newsletter
Manage editorial calendar and organization workflows
Develop and execute on a content promotion plan including social media
Channel management of digital content hubs and all supporting social channels
Make sure content is consistent with our brand voice, style, and tone
Create original, newsworthy stories to land coverage in tier 1 publications
Create and execute on our SEO strategy to improving the ranking of all our content

Requirements

Enjoys staying on top of HR news and trends, and has a genuine interest in our product
2-3 years of relevant working experience
Native Level English
Understanding of best practices across main social media and marketing channels
Strong understanding of SEO, content categorization and structure, content development, distribution and measurement
Experienced in creating content for the web and growing a social audience
Ability to analyze and present content and channel performance
Experience with Google analytics, LinkedIn, and Hootsuite
Creative and excited about finding interesting and engaging topics and subjects to cover
Startup Mindset


Who we are

Hello, Bonjour, Szia, Zdravo, Olá, Cześć! We are Impraise, an international team backed by the world's most renowned startup accelerator, Y Combinator. We’ve made it our mission to empower people to unleash their potential in their role and career. What does that mean in practice? Energizing performance management, fostering career development, and seizing all the moments that happen in between. We like to work with people who can bring in new skills, experience, and energy!

Scroll down on this link to read about our company values; we’re seeking someone whose personal belief system is aligned with ours.


What do we offer?

Due to corona-times a lot of our fun things have become digital versions but we still aim to make your experience as an Impraiser fun and engaging (also...this is what you’ll be helping us with!):
Health allowance so you can get your sweat on or practice your crane pose
Beautiful, new and professionally designed office in Amsterdam’s De Pijp area
Flexible work policy
Vacation policy: 25 paid vacation days a year pro rata
Up to €150 commute coverage for travel above 10km from the office
Travel for bereavement reimbursement
Company provided laptop and equipment
A lot of [digital] fun things: weekly friday social catch up, zoom-charades, we even held our 7th Birthday Bash digitally and sent all our Impraisers a basket of yummy ingredients to prepare together!